SINGAPORE: The Land Transport Authority’s (LTA) mobile channel, MyTransport.SG, has won a global award for visionary achievements. It is the first in the Asia—Pacific region to bag the Emerging Media Award (EMA) at the Summit International Awards.
It stood out in the Navigation Application category for its uniqueness, design and functionality, as well as user experience.
The app, which had hit a peak of three million page views a month, offers information to help commuters, motorists and cyclists better plan their journey.
The LTA will be updating some of the features. For example, the "Snap—&—Send" feature will have new categories such as "Street Pothole" and "Signage/Railing" to better manage information sent by users.
Users can also look forward to real—time traffic speed information on expressways and roads.
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